
Seed Investment Round
About Us
Established in 2014, Bondi Labs is a vision-based technology company. Our first projects included 3D simulation training games aimed at improving biosecurity inspection skills across a wide spectrum of occupations including smallholder farmers in Africa and Asia, government biosecurity inspectors, and frontline workers at seaports, airports, and warehouses.
Mission
Our mission is to develop vision-based AI solutions that increase productivity and reduce waste by automating product quality and food safety control in the $US400B global meat processing industry.
We are initially focused on opportunities in the $US14B Australian red meat processing industry - especially addressing the cost of labour and the impact of human error in food safety control, packing, and labeling of meat products.
NOTE – Product Quality in Meat Processing includes not only Meat Quality but also Food Safety, Animal Welfare, and Sustainability

Leadership Team

Founder & CEO
Jonathan Marshall
Jonathan is our founder and guides Bondi Labs' strategic direction. His passion for solving industry problems with humans in mind drives the culture at Bondi Labs.
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25 years strategy, business development and process improvement roles including GE Corporate (US/EU/ANZ) and Lithuanian Savings Bank

Research & Operations Manager
Joshua Hall PhD
Josh works as an interface between external stakeholders and our team to identify potential research projects, support their operation, and maximise their potential for success.
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PhD in Human-Computer Interaction specialising in Gamification
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Led Bondi Labs research into industry pain points and product design

Innovation & Engagement Manager
Stuart Smith PhD, MSc
Stuart works with our partners and customers to investigate problems we aim to solve. His love for research is matched by a drive to find real applications for it, so as to benefit society at large.
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PhD in Human Vision, expertise in application of sensory systems
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30 year experience in R&D across industry and academia globally

Chief Technology Officer
Sam Clifton
Over the last six years Sam has been the architect behind all of Bondi Labs technology development. With experience across all manner of products and platforms, he is a major asset.
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15 years software engineering including building video game engines
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Builds Factory Production games in his spare time

UX / UI Design Director
Jeremy Hamilton
Jeremy directs the look and feel for Bondi Labs products and brands. This includes both the visual aspects of design and the user experience. Thus, he is a strong internal advocate for our users.
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20 years UX/UI/Graphic Design experience including Sensors, Apps and Games
Core Technologies


DragonFly
DragonFly is a vision-based AI platform designed to record, analyse and report on any deviation of a product from established quality standards. Thus improving the speed and efficiency of quality control processes.
DragonFly was developed in partnership with the red meat processing industry to address a range of costly product quality issues across their production line. Issues range from product integrity, product contamination, box mislabelling, animal welfare, and environmental sustainability.

Elixar
Elixar is a purpose-built remote visual inspection platform designed specifically with, and for, government regulatory auditors, third-party product quality inspectors, and veterinarians.
The platform enables high-definition live video streaming and evidence capture via intuitive and easy-to-use interfaces with smart glasses, mobile devices, fixed cameras, and drones.
Elixar was developed to help address the growing shortage of vets in rural areas needed to provide effective animal health and welfare services to the Australian livestock industry.

